Have you ever had a brilliant startup business idea come to you just to fade out because you don’t know how to take your startup to the next level? So, to assist you in getting started, here is a detailed step-by-step roadmap to developing your startup business idea.
Think about and research the relevant markets
To begin, identify the market niche(s) to which your startup business idea might be applied. What are the industry’s and customers’ requirements? Is the industry dealing with any outstanding issues? Is your startup idea going to help people solve problems and enhance their lives? You can keep up to date on the newest trends by visiting industry-specific authority sites.
Techcrunch, for example, is an amazing technology site that discusses the latest gadgets and publishes the latest tech news. It also features new startups and gives an overview of the market’s newest trends.
Make a list of your ideas and expand on them
You may have recognized needs or places that can be improved at this point. Use a tool like Evernote to jot down your ideas. Clippings from web pages, photos, and even associated documents and PowerPoint slides can be saved in Evernote. You can make many notes and categorize them by topic and genre. Evernote is available on a variety of platforms, including Windows, iOS, and Android. Your notes will be synchronized across all platforms with a single click of the sync button.
Conduct a competitor analysis
Competitive analysis is a wonderful tool to compare and forecast how your company will fare against its industry competitors. Is your company capable of filling a gap that others have overlooked?
Here’s how you can carry out your competition analysis
Create a business model
You will enjoy utilizing Canvanizer if the concept of developing a business plan seems too cumbersome and awkward. It’s a set of templates that seem like a one-page business plan. The model is simple to add and edit. You’ll also gain a comprehensive picture of the nine components that make up your business model: customer segmentation, value propositions, channels (for reaching out to clients), customer relationship, revenue streams, key resources, value-creating activities, important partners, and cost structure.
Create, draw, and sketch your mockup before putting it to the test
The days of drawing sketches on a whiteboard and scribbling all over the place have long passed. Wireframes can be created and exported in a variety of formats using online programs such as Balsamiq. You can choose from a variety of web application buttons or components to put together your design quickly. Do you want to gather feedback on your mockup without being distracted or confused? The way to go is to use InfluenceApp. You can upload your design in a variety of formats and combine it with the other papers to create a whole presentation. You may then share the final mockup with your peers by sending them a URL, and they can give input by pinning comments to key design aspects. It’s that simple!
Conduct a market research study
A market survey should be conducted before any company is established. You may develop an online questionnaire and send the URL to your target audience using websites like Survey Monkey. This crosses geographical boundaries, which is a significant advantage over on-field surveys in terms of gaining a broader, global perspective.
Conducting a focus group session before or after the development of your Minimum Viable Product is another option. This is where you invite members of your target demographic to join a group conversation about the products or services. A focus group can assist you in accomplishing the following:
- Collecting real-time feedback from customers on the benefits and drawbacks of products/services
- Improving your product and fine-tuning your marketing methods before the final deliverable
- Determining a consumer’s initial perception of a product or service based on packaging and marketing campaigns
Construct your ultimate business product
The final step would be to make the necessary modifications and alterations to the final product. Several project management software is available at this level to assist you in keeping track of your progress. One solid recommendation is Trello which we are using for our team here at JNA Dealer Program. Individuals can be appointed to be in charge of different areas of the template, which are grouped into distinct phases (or boards). Tasks can be shifted from one stage to the next, for as from the backlog to the working stage to the approved stage. This provides a clear picture of how each project segment is progressing and what has to be done.
Collecting consumer input and evaluating your company’s performance
There are many unknowns in business, but what if you could get answers to your burning questions if things aren’t going as planned? Qualaroo can assist you in reaching out to your target demographic. When visitors are routed to your home page after installing it, they will be asked two questions. You have complete control over who is exposed to the survey. It keeps track of your visitors’ browsing and purchasing habits and offers you useful information like where they came from.
This useful information can assist you in fine-tuning your marketing strategy and improving the navigation of your website.
As your company grows and adjusts to the market, the latter two steps will be addressed again and again.