Tag: marketing mix

Blog | jnadealerprogram.com

For those of us who work in the industry but have not studied marketing in college, it’s entirely possible that you haven’t heard of the marketing mix. Let’s talk about the four P’s marketing and how they’re still important to today’s marketing environment. What is marketing mix also known as 4 P’s of marketing? The four marketing P’s, otherwise known as the marketing mix, are product, price, place and promotion. These are the main factors involved in the marketing of a product or service. The four P’s are designed to help marketers understand what they [more]